Intercultural Communication and Management
Degree program: BSc Business Administration
This modules gives an introduction to international management and cross-cultural communication covering theories, concepts and models of cross-cultural management as well as distinctive management styles that exist in different cultures. The lecture also focuses on the impact of environmental factors on culture and on the political, legal, technological, competitive, and cultural factors that shape corporations worldwide.
Course facts
Offered by | Prof. Christian Tröster, PhD |
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ECTS credits | 6 credit points |
Method of examination | Written Exam (80%) und Group Project (20%) |