
The Mindset Shift That Makes Organizations Truly Inclusive

What the Netflix movie “American Factory” teaches us about moving from "us vs. them" to integration
In 2014, Chinese company Fuyao Glass invested in a former General Motors plant in Dayton, Ohio, hiring over 2,000 American workers. The Netflix documentary American Factory captures what happened next: a collision of work cultures that left both sides frustrated and openly hostile.
American workers bristled at mandatory Saturday shifts. Chinese managers saw Americans as lazy. Americans accused Chinese supervisors of being authoritarian. The Chinese saw Americans as undisciplined.
Who was right? This question—which both sides kept asking—precisely made the conflict so intractable. It's also the question that prevents organizations from unlocking the real value in diversity.
The Wrong Question
When cultures clash, our instinct is to evaluate: Which approach is better? Which side needs to change? At Fuyao, this played out predictably. The approach was largely assimilationist: adopt Chinese practices, or leave. The result: prolonged conflict, high turnover, and a workforce that never integrated.
The documentary captures a telling scene at Fuyao's headquarters in China. Thousands of workers sit in perfect rows, chanting slogans in unison. American visitors watch in stunned silence—one mutters it feels "cult-like." Later, Chinese trainers in Ohio are equally baffled when American workers question instructions and push back on managers. What Americans see as healthy assertiveness, the Chinese see as disrespect. What the Chinese see as unity, Americans see as blind obedience.
Each side saw only the negative in the other. Neither recognized that the other was protecting something valuable—something that, if integrated, could make the organization stronger than either culture alone.
Beyond Hofstede: From Dimensions to Dialectics
Hofstede's cultural dimensions help us understand where cultures differ. But they create a problematic mindset: if we sit at opposite ends of a spectrum, someone has to move. Diversity becomes a problem to manage rather than a resource to leverage.
The Cultural Value Square offers a different lens. The core insight: every cultural value has both a positive core and an exaggerated form. Cross-cultural conflict follows a predictable pattern: each side sees its own positive core while accusing the other of exaggerating it.
Consider the conflict over work pace at Fuyao. Chinese managers pushed for continuous work with minimal breaks. Americans expected sustainable pacing. The Cultural Value Square reveals what each side was protecting:
| Positive Core | Exaggerated Form | |
| Collective discipline (Chinese) | Shared commitment, efficiency, team success | Relentless, dehumanizing, exploitative |
| Individual autonomy (American) | Personal wellbeing, autonomy, self-direction | Lazy, undisciplined, uncommitted |
Chinese managers saw themselves as committed and efficient. They accused Americans of being lazy—the exaggerated form of autonomy. Americans saw themselves as protecting their well-being and autonomy. They accused the Chinese of being dehumanizing and exploitative-the exaggerated form of collective discipline.
The goal isn't to pull the other side toward your position. It's to honor both positive cores while avoiding both traps. This is where diversity creates value: each culture brings a strength that balances the other's blind spot.
Integration, Not Assimilation
Fuyao's assimilationist approach destroyed potential value—the absorbed culture's strengths disappeared along with its voice. The alternative isn't compromise, where both sides give up something. The goal is integration, where both values find expression in something new.
A compromise might split the difference: slightly fewer breaks, slightly slower pace. Neither side is satisfied. No value is created.
An integration starts with the Cultural Value Square: What positive cores must we honor? Collective discipline and individual autonomy. Now design a system that gives both a home.
This might look like: ambitious collective production targets with team bonuses (honoring Chinese shared commitment), but individual autonomy over how workers pace themselves and when they take breaks, as long as targets are met (honoring American self-direction). Add individual recognition—skill certifications, "contributor of the month"—for those who help the team excel.
The team succeeds together, but each person decides how to contribute and gets recognized for doing so. Both traps are avoided: no relentless dehumanization, no lazy free-riding. The organization gains collective drive and individual initiative—stronger than either culture alone.
The Mindset That Makes It Possible
Building inclusive organizations requires leaders to stop asking "Why are they so [negative trait]?" and start asking "What value are they protecting?"
When you feel irritated, pause. The person who irritates you may carry exactly the strength you lack.
When others are in conflict, translate accusations into values. This is where value creation lies.
When designing systems, use the Cultural Value Square to identify both positive cores, then build structures that honor both. If one side "wins," you've assimilated—and lost half your potential. If both contribute, you've created something better than either had alone.
American Factory ends ambiguously. The plant survives, but integration remains incomplete. It's a cautionary tale about what happens when leaders default to assimilation. The value that diversity could have created was left on the table.
The alternative isn't easy. But it's the only path to organizations genuinely strengthened by difference.
Prof. Christian Tröster
Prof. Christian Tröster is Professor of Leadership and Organizational Behavior at the Kühne Logistics University (KLU). Prof. Tröster served on the editorial board of The Leadership Quarterly and is currently associate editor of the Academy of Management Journal. Prof. Tröster uses experiments and surveys to study organizational behavior topics like leadership, social networks, and teams. His work has been published in journals such as the Academy of Management Journal, Journal of Applied Psychology, and Journal of International Business Studies. He teaches intercultural communication, leadership, and organizational behavior to students and executives in top-ranked programs and delivers training to companies globally.

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